Snowflake’s Data Platform & the Future of Marketing Tech With Christian Kleinerman

In this week’s episode of Data Unlocked, Jason sits down with Christian Kleinerman, SVP of Product at Snowflake.

Christian started his career over a decade ago with one of the biggest names in the market, Microsoft.

From there, he moved on to work at Google as their senior director product manager. Today, he is lending his expertise to Snowflake, one of our biggest partners here at Simon Data. 

Their work is all about the Data Cloud, a global network where organizations mobilize data with near-unlimited scale, concurrency, and performance.

In this episode, Christian and Jason discuss how hard it is to manage your data when it lives in silos, the importance of data security and governance, how centralizing your data can help you personalize and customize your touch points with customers, and more. 

Are you ready?

Let’s dive in.

Key Takeaways:

Intro (00:00)

Meet Christian (00:29)

Snowflake’s data platform (02:29)

Let’s talk about data governance (04:32)

Driving business results with centralized data (11:00)

Who would you have this conversation with again? (22:21)

Additional Resources:

Get in contact with Christian here.

Learn more about Snowflake here.

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